Frimesa – Friminho

FRIMESA / BRAINBOX & OM GROUP / SPIRIT Animation Studios

SPIRIT Animation had the honor to develop the new character of a success story, being part of the mascot FRIMINHO creation, for Frimesa’s line of children and youth products.


We developed the character concept, produced the 3D modeling, packaging illustrations and animation for the Augmented Reality App, accessible through products packagings.


Friminho is another cute character who had his birth inside the studio walls, a cause of great pride for all involved. He’s a young chameleon who travels in time and to various places, in search of what is fun and nutritious.


Thanks to the team of experts from Brainbox and OM Group for the trust and talent.